Get an optimal Digital Experience through multiple touchpoints

Discover 3 key practices to successfully implement a Multiexperience Development Strategy

Practices we believe will help you successfully implement a business strategy that allows you to optimize applications for different types of users using different points of contact and modalities since siloed application development teams cannot consolidate the best user experience.

"Despite investing in MX to support digitization, many organizations are not achieving the outcomes they were hoping for, such as improved customer retention or employee efficiency. Multiple factors impact your ability to achieve your desired outcomes — for example, team structures, design skills and practices, and architectural complexity. MX requires that you adapt your traditional delivery models. Your teams may be misaligned or focused on the wrong things. Disorganized adoption of MX architectures can create inconsistency across the digital journey, resulting in disappointing outcomes."

Get the maximum value from your investment in Mutiexperience by implementing these 3 key practices:
Create Cross-Functional teams
Build User Experience Competencies
Develop Architectural guidelines
To read more Gartner recommendations on how to apply the best Multiexperience strategies, click on the Get Report button to access this report.

Gartner, 3 Key Practices to Enable Your Multiexperience Development Strategy, Anne Thomas, Jason Wong, Arun Batchu, 13 August 2020.
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